The New NORDYNE U: Tips for the Taking

With standard efficiency changes, refrigerant changes and technology changes, heating and cooling systems are gathering no moss. That’s why it’s so critical for today’s technicians to stay up to speed on troubleshooting and installation.

Equally important is keeping on top of consumer buying habits. Gone are the days when a Yellow Pages ad delivered a year’s worth of leads. Every year, more and more consumers turn to the Internet for heating and cooling information and recommendations. Word-of-mouth has become word-of-Facebook. And let’s not even get started on staying profitable in this economy. To put it simply, it takes a lot more than technical skills.

To help balance the need for training with a contractor’s busy schedule, NORDYNE has launched an online training venue called NORDYNE University. There service technicians can find troubleshooting tips, sales managers can find selling tips and business owners can find marketing tips. Most of the content is free, but paid training options with leading industry consultants is also available.

NORDYNE University represents a multi-year initiative to bring high-quality training to heating and cooling contractors. It’s also the portal to the recently revamped technical literature library, where anyone in the HVAC industry can download NORDYNE technical literature.

Putting quality information at the fingertips of the contractor is a primary goal for NORDYNE and our distributor partners. At NORDYNE University, you can also register for a weekly 30-second video tip – a short segment to put you in the right frame of mind for service, sales and marketing.

If you haven’t done so already, check out everything that is offered at NORDYNE University. You can get there from by clicking Technical Library or directly at